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Data protection


The person responsible within the meaning of the EU General Data Protection Regulation and other data protection regulations is:

More Able
Owner: Franziska Daniel
Alt-Stralau 52/53
10245 Berlin


The data protection declaration is legally protected and may not be copied or used.



Thank you for your interest in our website. The trust of all visitors and customers, the security of your data and the protection of your privacy are of central importance to us. Your personal data will therefore be treated by us in accordance with the applicable statutory data protection regulations and this data protection declaration. Personal data is information that can be used to find out your identity, such as your real name, address or telephone number.
If you view and use our site without registering or otherwise expressly providing us with information, we will process the data that are sent to us with every request from your browser (see “Protocol data” below). If you expressly transmit personal data to us (e.g. via our contact form), this is done exclusively for the purpose of the inquiry or the respective order. We would like to point out that data transmission on the Internet can never be completely protected against access by third parties.
In the following we would like to explain in more detail which data we process, when and for what purpose. It explains how our offered services work and how the protection of your personal data is guaranteed.


If we obtain the consent of the data subject for the processing of personal data, Article 6 (1) (a) GDPR serves as the legal basis. For the processing of personal data that is necessary for the performance of a contract to which the data subject is a party, Article 6 (1) (b) GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures.
If the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Article 6 (1) (c) GDPR serves as the legal basis.
In the event that vital interests of the data subject or another natural person require the processing of personal data, Article 6 (1) (d) GDPR serves as the legal basis.
If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 (1) (f) GDPR serves as the legal basis for data processing.


The personal data of the data subject will be deleted as soon as the purpose of storage no longer applies. Storage can also take place if this has been provided for by European or national laws or other regulations to which the person responsible is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned regulations expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.


You have a right to free information about the data we have stored about you and, if necessary, a right to correction, restriction of processing or deletion of this data. You also have the right to data portability. Finally, you also have the right to complain to the data protection supervisory authority about the processing of your personal data by us.
We would also like to point out that you can object to the future processing of your personal data in accordance with the legal requirements according to Art. 21 GDPR at any time. The objection can in particular be made against processing for direct marketing purposes.


If you have any questions about the collection, processing or use of your personal data, for information, for the correction, blocking or deletion of data as well as for revoking any consent given or for objecting to a specific use of data, please contact us using the following email Address to us:

Log data
The automatic collection and storage of log data by the provider of the Internet services takes place because the processing of this data is technically necessary in order to display our website to you and to ensure stability and security. The log data includes the following information:
Date and time of the respective request
Internet address (URL) that was requested
URL that the visitor visited immediately before
Browser and language used
Operating system used and its interface
IP address and host name of the visitor
Access status / http status code
Amount of data transferred in each case
The transmission of this data to us takes place automatically and cannot be assigned to your person with relative effort. The legal basis for processing this data is our legitimate interest in accordance with Art. 6 Paragraph 1 Clause 1 Letter f GDPR, because this data processing is necessary for the operation and display of the website. The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended. The collection of the data for the provision of the website and the storage of the data in log files is essential for the operation of the website. There is consequently no possibility of objection on the part of the user.

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies. These are small text files that are stored on your device and that save certain information for exchange with our system. The legal basis for processing this data is Article 6 Paragraph 1 Clause 1 lit. Some of the cookies we use are deleted at the end of the browser session, i.e. after the browser is closed (transient cookies). These include, in particular, session cookies. These save a unique identifier (session ID). With this session ID, various requests from your browser can be assigned to a common session. This allows your device to be recognized when you return to our website during a session. Session cookies are also deleted when you log out.
Other cookies remain on your device for a specified period of time and enable us to recognize your browser or device the next time you visit (persistent cookies).
If you log into your user account on our website and select the option “stay logged in”, we use persistent cookies in order to recognize your device the next time you visit after closing the browser. You don't have to log in again. "
Please note that certain cookies are already set as soon as you enter our website. You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies in certain cases, in particular cookies from third parties (third party cookies) or in general. If you do not accept cookies, the functionality of our website may be restricted for you.

Configuration of the cookie settings in the browser
You have the option of preventing cookies from being stored on your computer using the appropriate browser settings. Each browser differs in the way it manages cookie settings. This is described in the help menu of every browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following

Internet Explorer ™:
Safari ™: geht-s/  and
Chrome ™:
Firefox ™
Opera ™:


Encryption through SSL
For security reasons, our website uses SSL encryption (Secure Sockets Layer). This protects transferred data and cannot be read by third parties. You can recognize successful encryption by the fact that the protocol name in the status bar of the browser changes from “http: //” to “https: //” and that a closed lock symbol is visible there.


Web hosting via
We use the services of 1 & 1 IONOS SE -  Headquarters: Elgendorfer Str. 57 in 56410 Montabaur for web hosting for our websites and have concluded an order processing contract with in accordance with Art. 28 GDPR. Further information can be found in the data protection declaration from  at . The legal basis is our legitimate interest in the operation and maintenance of the operational security of this website in accordance with Art. 6 Para. 1 S. 1 lit.


contact form
You can contact us electronically using the contact form provided by us. Our contact form indicates which data are mandatory and which can be entered voluntarily. All data entered will be stored by us and used exclusively for the purpose of answering your inquiries. In addition, your IP address and the date and time of registration are saved. Your personal data will be deleted as soon as storage is no longer required for this purpose or we will restrict processing if there are statutory retention requirements. The legal basis for the processing of the data is the implementation of a pre-contractual measure based on your request in accordance with Art. 6 Para. 1 lit. b GDPR.

Sending our e-mail newsletter via "MailChimp"
Using the information provided in this section, we will explain to you how the registration, dispatch, evaluation and content of our e-mail newsletter are structured.
If you subscribe to our e-mail newsletter and would like to read it regularly, then your registration with a valid e-mail address and thus your consent to the processing of your personal data by us is required. Please note the declaration of consent on the registration form for the newsletter.
Before sending the newsletter, you must expressly confirm to us using the so-called double opt-in procedure that we should activate the e-mail newsletter service for you. We do this to prevent third-party email addresses from being used for registrations. You will receive a confirmation and authorization e-mail from us, with which we ask you to click on the link contained in this e-mail and thereby confirm that you would like to receive our newsletter. If you do not confirm, your personal data will be stored for an indefinite period of time, unless you explicitly want to delete them.
In connection with the registration, in addition to the e-mail address, the registration time, the confirmation time, the IP address and the consent text are stored and we use the e-mail address exclusively for the delivery of the newsletter, unless you explicitly use it for any other purpose have agreed.
Various evaluations to improve our offers can be carried out using small, "invisible" files (beacons) that are sent with the newsletter. The IP address, browser as well as the time of the retrieval and opening of the newsletter and the click behavior on links contained in the newsletter are recorded and statistically evaluated.
The newsletter is sent on the basis of the recipient's consent in accordance with Article 6 (1) (a) and Article 7 GDPR in conjunction with Section 7 (2) no. The analysis of the opening and click rates is based on our legitimate interest in accordance with Article 6 (1) (f) GDPR. It is our interest to create the most suitable offers for our users and to achieve this by analyzing user behavior and continuously optimizing them.
Service provider for the dispatch: The newsletter is dispatched with the help of MailChimp, The Rocket Science Group, LLC 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA (hereinafter referred to as "dispatch service provider"). You can view the data protection provisions of the shipping service provider at 
We have concluded a data processing agreement with the provider in accordance with an order processing contract in accordance with Art. 28 GDPR.
You can cancel the receipt by revoking your consent. You can unsubscribe from the newsletter at any time. Please use the link provided in the newsletter for this purpose.

Facebook Pixel and Facebook Custom Audiences
Our website uses Facebook conversion tracking, the so-called “Facebook pixel” of the social network Facebook, for the purpose of analyzing and optimizing our website. The provider of these services is Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If you are based in the EU, the provider of the services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (hereinafter "Facebook").
By using the Facebook pixel, Facebook is on the one hand able to identify and determine the visitors to our website as a potential target group for the presentation of advertisements (so-called "Facebook ads"). So we use the Facebook pixel to display the Facebook ads we have placed only to those Facebook users who have also shown an interest in our website or who have certain characteristics (interests that are determined based on visited websites, etc.) . We transmit this information to Facebook and thereby create so-called "Custom Audiences". By using the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of visitors and are not perceived as nuisance. By using the Facebook pixel, we can track the effectiveness of the Facebook ads statistically and for the purpose of market research. We analyze whether visitors are redirected to our website after clicking on a Facebook ad, i.e. whether a so-called "conversion" is taking place.
General information on processing the data by Facebook can be found here . Further information and details about the Facebook pixel can be found here: . Facebook is certified under the Privacy Shield and thus offers a guarantee to comply with the European level of data protection ( ).
You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are shown to you within Facebook, you can call up the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: . The settings are platform-independent, ie they are adopted for all devices such as desktop computers or mobile devices.

Our website uses YouTube functions. When you visit our site, a connection to the YouTube servers will only be established after clicking on a video. The YouTube server is informed of which of our pages you have visited. If you are logged into your YouTube account, you give YouTube the option of assigning your user behavior directly to your personal YouTube profile. You can avoid this by logging out of your YouTube account. The data collected by YouTube are transmitted to the USA, which, according to the GDPR, is a third country with an insecure level of data protection. We have no knowledge of further processing or the duration of storage.
The legal basis for processing the data is Article 6 (1) (a) GDPR.
For more information on how YouTube handles user data, see YouTube's privacy policy at:
The operator of the service is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA; a company that belongs to Google.


Google Analytics
This website uses Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called "cookies", text files that are stored on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports and statistics on website activity and to provide the website operator with other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out, however, that in this case you may not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by using the browser plug-in available under the following link. download and install in: .


This website uses Google Analytics with the extension "_anonymizeIp ()". As a result, IP addresses are processed in abbreviated form, which, according to Google, should almost rule out any personal reference. If the data collected about you can be linked to a person, this should be excluded immediately and the personal data deleted immediately.


We use Google Analytics to analyze the use of our website and to improve it on a regular basis. We can use the statistics obtained to improve our offer and make it more interesting for you as a user. Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( ).


You can find more information about Google here:
Terms of use: , overview of data protection: , as well as the data protection declaration: .


We use the PixelMate plugin from lawlikes. This means that all external resources (third-party functions) are blocked until the user agrees to the tracking and use of cookies. The legal basis for this processing of the data is Article 6 (1) lit. a GDPR.


Google Web Fonts
This website is called web fonts, which are provided by Google. This is done in order to be able to display fonts uniformly. When you call up a page, your browser loads the required web fonts into your browser memory. For this purpose, your browser must establish a connection to the Google servers in the USA. As a result, Google receives the information that our website has been accessed via your IP address. The use of Google Web Fonts takes place in the interest of a uniform and appealing presentation of our website. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR. If your browser does not support Google Web Fonts, a standard font will be used by your computer.
Further information on Google Web Fonts can be found at  and in Google's privacy policy: .


System and information security
We use technical and organizational measures to secure our website and our other systems against loss, destruction, access, modification or dissemination of the stored data by unauthorized persons. Despite controls, however, complete protection against all dangers is not possible. The connection to the Internet and the resulting technical possibilities alone cannot guarantee that the content and the flow of information will not be viewed and recorded by third parties.


Objection to unauthorized advertising by email
As part of the imprint obligation according to § 5 TMG, we have published general contact details and an e-mail address on our website. We hereby object to the use of this contact data for the unsolicited sending of information materials, advertising or spam emails that we have not explicitly requested.

Status of the data protection declaration: May 24, 2018

This data protection declaration was created by

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